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Dr. Pushpalatha P

Assistant Professor
Department of Commerce

Qualification: M.COM Ph.D UGC-NET
Current Status: Assistant Professor, Department of Commerce
Date of Joined: 2nd November 2021
Total Experience: 12 Years
Teaching : 9 years
Industry : 3 years



Publication: Journal Details

• Published a paper on A Conceptual framework of intangible assets and its Valuation Models, JETIR1806444 Journal of Emerging Technologies and Innovative Research June 2018, Volume 5, Issue 6 www.jetir.org (ISSN-2349-5162)
• Published a per on “Role on intangible assets in creating value for the company” .Inspira- journal of commerce, Economics, and computer sciences, ISSN:2395-7069. Vol.05/no.01/January-march, 2019.

Presentation : International Conference

• Presented a paper on policy regime changes in International financial framework and investment flows with respect to FDI at the International conference held in Sheshadripuram first Grade College
• Presented a paper titled “A study on role of Brand Equity in acquisition and retention of investors” At the 68th All India Commerce conference – on 6th to 8th November 2015.
• Presented and published a paper titled “Dimension of Brand Equity to create awareness and retain stakeholders” An International conference on Emerging trends in Global Accounting and Finance held in Kristu Jayanthi College on 7th and 8th January 2016.
• Participated, Presented and published a paper titled “Role of Knowledge Management firms in creating economic value of intangible assets” A two day International Conference on Inclusive Business Growth and sustainable Development on 22nd and 23rd February 2017 organised by Kristu Jayanthi College
• Participated, Presented and published a paper titled “A Comprehensive study of Human Resource Accounting at HPCL ” A two day International Conference on Emerging Trends In Global Accounting, Finance and Taxation on 21st and 22ndSeptember 2017 organised by Kristu Jayanthi College.
Presented a paper titled “A comprehensive study on impact and benefits of introduction of GST in India” A One day International Conference on Advanced Technologies in Engineering, Management and Sciences. Organized by Golden Valley integrated Campus, anantapur on 16th and 17th November 2017.

Presentation : National Conference

• Presented a paper titled “21st Century Human Resource Accounting” – A study of HPCL, A One day International Conference on Emerging Global Trends in Accounting and Finance on 25th February 2017 organised by Jain University.
• Participated and presented a paper titled “A Comprehensive study on implementation and challenges of GST” in the National Seminar organized by Dayanada Sagar Business School on 12th January 2017

Other Achievements

1. Honoured Gold Medal at 45th Annual Convocation of Bangalore University.
2. Secured Fifth Rank in M.Com.

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